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Greenery - Pantone 2017 Color of the Year

"A refreshing and revitalizing shade, Greenery is symbolic of new beginnings.

Greenery is a fresh and zesty yellow-green shade that evokes the first days of spring when nature's greens revive, restore and renew.  Illustrative of flourishing foliage and the lushness of the great outdoors, the fortifying attributes of Greenery signals consumers to take a deep breath, oxygenate and reinvigorate.

Greenery is nature's neutral.  The more submerged people ar ein modern life, the greater their innate craving to immerse themselves in the physical beauty and inherent unity of the natural world.  This shift is reflected by the proliferation of all things expressive of Greenery in daily lives through urban planning, architecture, lifestyle and design choices globally.  A constant on the periphery, Greenery is now being pulled to the forefront - it is an omnipresent hue around the world.

A life-affirming shade, Greenery is also emblematic of the pursuit of personal passions and vitality.

'Greenery bursts forth in 2017 to provide us with the reassurance we yearn for amid a tumultuous social and political environment.  Satisfying our growing desire to rejuvenate and revitalize, Greenery symbolizes the reconnection we seek with nature, one another and a larger purpose.' ~Leatrice Eiseman, Executive Director of the Pantone Color Institute"  Passage from the Pantone website.

"The recent trend of nature-inspired jewelry has us falling like the leaves, making Pantone's pick all the more logical.  Greenery connects us to the earth and reminds us of the abundant vegetation that brightens our world.  The shade promises to shine through all areas of our lives.  Imagine the fresh green leaves in a summer wedding bouquet or the flowing green fashion flaunted on city streets.  Even our new architecture approach takes its inspiration from the environment.

If gemstones could talk, we imagine peridot would be most excited about 2017's signature color.  The apple green crispness of this gem is a perfect expression of Greenery and its affordability makes it an ideal choice for fashion jewelry.  Following suit, tsavorite garnet, emerald, tourmaline, and jade provide a green palette that complements Greenery.  Its versatility pairs well with white, yellow, and rose gold."  Excerpt from Stuller Blog post by Randi Bourg, Marketing Public Relations Manager.

For more information, please call us at 1-605-362-0008 or send us an email. Thank you.